Rebecca was on a mission to find comfortable, fashionable and safe development appropriate footwear for her five children. Her idea of appropriate shoes for her babies is one that provides walking support and protection from coarse and rough surfaces, as well as warmth and comfort during hot or cold weather. In addition, they have to be easy to put on and most importantly stay on. With the arrival of each of her children, however, she realized how difficult it was to find shoes that perfectly fit this description without them being too expensive or of too low quality, therefore she set out to create her own brand. She left her job in East Africa where she had built a reputable guesthouse for Mount Kilimanjaro climbers for the past 12 years, returned to the UK. With the set goal of creating the ultimate shoe experience for babies, Sass & Me moccasins were born.